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The consumer is the most important point on the production-line.

Comments

page 177. Speech by W. Edwards Deming, “New Principles in Administration for Quality and Efficiency” (in Manila, Philippines, July 2, 1971). Reprinted in The Essential Deming, pages 176-178

Source

Deming, W. Edwards. (2013). The Essential Deming: Leadership Principles from the Father of Quality. McGraw Hill Education.

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