The Annual ‘Bryce Canyon Society’ Deming Forum

TBD Southern Utah University, Professional Pilot Aviation Program
Regular Pricing: Free to Utah Residents | 150 Non-Utah Residents
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Presented by The W. Edwards Deming Institute® and Southern Utah University


Due to rapidly escalating Coronavirus (COVID-19) concerns, Southern Utah University and The W. Edwards Deming Institute are postponing The 4th Annual ‘Bryce Canyon Society’ Deming Forum scheduled for April 2nd. The health and safety of our community, attendees, volunteers and team members is our top priority and one we take seriously.  Toward that end, we believe this postponement is the responsible decision. We look forward to seeing everyone when the event is rescheduled.  Please take care and be safe.


“People blame their plight on to the government and its leaders, or to management and its leaders. They may be correct. But will change in leadership bring better living?”

Forum Aim

Start your Deming transformation! Experience incredible opportunities to create joy in your work and life, resulting in lasting success – however you define it.

What To Expect

You’ll hear from Deming experts on the fundamentals of the Deming Philosophy, as well as the relevance and application of Deming in today’s complex world. You’ll network with leaders from a variety of industries and sectors who are dedicated to driving out fear and harnessing the power of genuine collaboration. Whether you are a long-time Deming enthusiast or new to the community, this Forum is for you! Full Forum Schedule coming soon!


Dr. Bill Bellows, Advisory Council Member of The W. Edwards Deming Institute®, President, InThinking Services
Kevin Edwards Cahill, Dr. Deming’s Grandson and President of The W. Edwards Deming Institute®
Mike Mower, Executive Director / Chief Flight Instructor, Department of Aviation at Southern Utah University
Dr. Ravi Roy, Director of the W. Edwards Deming Quality, Innovation & Leadership Incubator (QUIL), and Senior Consultant of Quality of Management in the Department of Aviation at Southern Utah University
Keith Sparkjoy, Associate Trustee of The W. Edwards Deming Institute® and Vice President of The Sparkjoy Foundation
Paula Marshall, Associate Trustee of The W. Edwards Deming Institute® and CEO of The Bama Companies
Jim Wisecup, MPA Candidate, Southern Utah University and Chairman, Helicopter Association International (2018-2019)
Rob Dotson, MPA, Southern Utah University and City Manager, Enoch, Utah
David Zook, MPA, Southern Utah University and City Manager, Nibley, Utah
Roger Carter, MPA Southern Utah University and City Manager, Washington City, Utah



Bill Bellows, Ph.D.
President, InThinking Services, Inc.

Bill previously served as an Associate Trustee on the Board of The Deming Institute and as a staff team member, in the role of Deputy Director.

Prior to joining The Deming Institute, Bill was employed by Aerojet Rocketdyne as an Associate (Technical) Fellow, focusing on “thinking about thinking” with applicability to the design, development, and production of liquid rocket engines. In a 26-year career that spanned ownership of Rocketdyne by Rockwell International, Boeing, United Technologies, and Aerojet, Bill Provided insights to the advantages of thinking, learning, and working together. While integrating the management methods of Dr. Deming with Genichi Taguchi’s “Quality by Design” system and Russ Ackoff’s systems thinking, coupled with Edward de Bono’s thinking tools, he pioneered the development and application of ideas that include Mixed Model Management, Macro System Models, Micro System Models, Purposeful Resource Leadership, Category & Continuum Thinking, and Investment Thinking.

Bill’s teaching has included time at Northwestern University, as well as corporate, university, and public classes across the United Kingdom. Bill earned his BS, MS, and Ph.D. in Mechanical Engineering from Rensselaer Polytechnic Institute in Troy, New York. In addition to his employment by Rocketdyne, Bill worked as a heat transfer engineer in the gas turbine industry for Textron Lycoming in Stratford, Connecticut.

Bill serves as chairman of the Deming Medal Committee for the American Society of Quality and is a columnist for the UK’s Lean Management Journal. He lives in Santa Clarita, California with his wife, Monica.



Bill’s presentation at The W. Edwards Deming Institute’s 2017 Bryce Canyon Society Conference

Kevin Edwards Cahill

Kevin Edwards Cahill is Dr. Deming’s grandson and currently volunteers full-time as the executive director of The W. Edwards Deming Institute®. He also serves on the Board of Trustees, where he is president and a successor founding trustee.

Kevin is responsible for guiding the global efforts to achieve the aim of The Deming Institute and leads their strategic planning, management, operations, marketing and communications efforts. He travels, speaks, writes and presents on behalf of The Deming Institute® and in support of his grandfather’s message. Kevin is a member of the ASQ Deming Medal Committee.

Previously, Kevin was co-founder and CEO of ViewBridge, Inc. The company was founded in 1999 and through its operating division, AdConnections, launched the first large-scale web-based sales system application for the broadcast television industry in 2001. AdConnections’ technology and approach helped streamline existing business practices, communications and negotiations in the US broadcast business.

Prior to that, Kevin was vice president regional sales manager for media rep firm, Katz Communications. His study and application of Dr. Deming’s philosophy led to his 1988 selection as a founding member of the Katz Kosmic Committee, a group tasked with providing guidance and leadership in the transformation to a new sales system. As chairman of the committee from 1995-1998 he helped guide the design and implementation of various sales, technology, and management systems.

Kevin was born and raised in Washington DC and graduated from UCLA with a B.A. in history. He currently resides in Ketchum, Idaho with his wife Judy, who volunteers full-time for The Deming Institute and serves on their Advisory Council.



Dr. Ravi K. Roy

Dr. Ravi K. Roy is the inaugural W. Edwards Deming Fellow with the Institute, a position he assumed in January 2016, with promotion to Senior Research Fellow in January 2018. He is also Director of the W. Edwards Deming Quality, Innovation & Leadership Incubator (QUIL), and Senior Consultant of Quality of Management in the Department of Aviation at Southern Utah University. Prior to this, he served as both the Director of the Post-Graduate Program in International Development at RMIT University in Melbourne, Australia (2009-2011) as well as the Director of MPA program at California State University, Northridge in California (2011-2013). Ravi earned his Bachelors degree in Political Science at UCLA before going to earn his Masters and a PhD in Public Policy/Political Science at Claremont Graduate University, one of only a handful of private comprehensive doctoral institutions in California. He has held Research Scholar positions at the University of California, Santa Barbara (2011-2015) and the Claremont Institute for Economic Policy Studies (2002-2004). He also was the Stanton Avery Professor at Pitzer College (Spring 2002).

Professor Roy contributed to the design of The W. Edwards Deming Institute’s® 2014 Annual Conference, serving both on the host committee for California State University, Northridge and also on the design committee for this prestigious annual event. He further presented a paper that applies Deming’s New Economics and Arthur Denzau and Douglass North’s New Institutional Economics to improve inter-organizational systems thinking at the 2015 Deming Research Conference held at Georgetown University. Most recently, he has been working closely with Kevin Cahill and members of The Deming Institute’s Board of Trustees on the 2018 Annual Conference that will be hosted in Los Angeles, California.

Roy’s expertise is in the area of Shared Mental Models. He has published several books and articles with Routledge Press, Sage Press, and Oxford University Press. In 2013, he delivered a session entitled “Cultivating Shared Mental Models and Social Capital” at the In2:InThinking Network Forum. In 2014, he gave a presentation entitled “Inquiring Beautiful Minds” at the annual In2:InThinking Network Forum. That same year, Roy served as a Thought Leader on the topic of “Shared Mental Models” for Aerojet Rocketdyne’s monthly seminar series. He and former Deming Institute board member, and now Deputy Director, Bill Bellows, piloted “The Dialogic Sessions,” devoted to the topic of “Shared Mental Models,” at the In2:InThinking Network’s 2016 Forum.

Ravi Roy’s presentation at the Deming Management in Public Administration Conference in 2017 on Public Administration: Past, Present, and Future.

Keith Sparkjoy

Keith Sparkjoy is Vice President of The Sparkjoy Foundation. A lifelong learner, Keith holds an Electrical Engineering degree from the University of California, Irvine, which he never actually used: he discovered a love of computer programming in his first job. He eventually moved into a life of research and teaching, where his focus was on security in distributed systems.

In 2004, Keith co-founded a technology learning company called Pluralsight, where he helped build an online learning system whose aim was to democratize technology learning. As Pluralsight grew, Keith advocated for improving organizational health guided by Dr. Deming’s philosophy. At the Deming Fall Conference in 2014, Keith was invited to give a talk about the transformation that Pluralsight was undertaking. In 2010, Keith married his sweetheart Mari (who also serves on the Deming Advisory Council), and they chose the name Sparkjoy to constantly remind them of the aim of their lives – to spark joy in the world. You can read Keith’s blog at


Forum Schedule

Forum Schedule, April 2nd

8:30 – 8:45 AM Welcome and Event Agenda, Mike Mower & Ravi Roy

8:50 – 9:10 AM Deming Institute Welcome: Why Deming, Why Now?, Kevin Cahill

9:15 – 9:35 AM Deming and Aviation Industry, Mike Mower & Jim Wisecup

9:40 – 10:00 AM Deming and Public Management, David Zook, Rob Dotson, & Roger Carter

10:15 – 10:55 AM Keynote Address, Paula Marshall

10:55 – 11:05 AM Break

11:05 – 12:30 PM The Red Bead Experiment, Bill Bellows

12:30 – 1:10 PM Lunch

1:15 – 2:35 PM Small Group Discussions, Q&A with Speakers

  1. Aviation/Aerospace: Mike Mower (SUU) & Ravi Roy (SUU)
  2. Food Development and Production: Paula Marshall (CEO, Bama Companies)
  3. Entrepreneur/Philanthropist: Keith Sparkjoy (Co-founder startup Pluralsight and Sparkjoy Foundation)
  4. Deming’s Grandson/Entrepreneur: Kevin Cahill (Deming Institute ED/ former co-founder ViewBridge, Inc.)

2:45 – 3:20 PM Dialog and Reflective Practice, Ravi Roy

3:25 – 3:55 PM System Awareness, Bill Bellows

4:00 – 4:30 PM Reflections and Learning, Keith Sparkjoy

4:30 – 5:30 PM Forum Reception – Open to All


At A Glance
Southern Utah University, Professional Pilot Aviation Program
2410 Aviation Way
Cedar City, UT 84720 USA
What's Included

Continental breakfast, lunch, light snacks, & beverages

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