Profit and growth come from customers that boast about your products and services

Satisfied customers switch, for no good reason, just to try something else. Why not? Profit and growth come from customers that boast about your product and service – the loyal customer. He requires no advertising or other persuasion, and brings a friend along with him.

Dr. W. Edwards Deming
Drastic Changes for Western Management (we broke the link to the article so we have removed the link).

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